May 25, 2018 | Uncategorized
Selecting tone, terminology and perspective is key when it comes to connecting with an audience. At TSC, capturing authentic feedback during the Problem Validation Process requires a deliberate approach to wording. Lacey Wrubel, a fastidious, social science-minded...
May 17, 2018 | Startups, Uncategorized
The very first outcome of our program is a clearly defined problem worth solving. The second outcome is to identify customers that may have that problem. And, then, our fellows confirm with those customers that the problem is, in fact, a pain point. More importantly,...
May 15, 2018 | Uncategorized
Last year, we boldly set out to radically improve the odds of startup success. Since our launch, more than 140 aspiring entrepreneurs have started up with The Startup Collaborative. A little more than 15 percent of whom are converting into capital-worthy prospects....
